Puration Inc (OTCMKTS:PURA) is a micro-cap stock that has started to engage some focus among traders and investors as prices get a little traction in bounce mode. The company recently announced that it has partnered with ML Capital Group to introduce Cannabis Tourism to, the New York Times est 1.2 billion, international travelers worldwide. The Cannabis Tourism Service will initially target, what the Denver Post reported as, Colorado’s $19 billion tourism industry. According to the company’s recent release, additional Cannabis Tour destinations are in the works.
This is a complete pivot for the company, so it’s very difficult to understand how this meshes with the model that management has been pursuing in the past. As far as the action goes, the market seems to like the move. The chart shows more than 110% tacked on to share pricing for the name in the past month. The situation may be worth watching. PURA has a history of dramatic rallies. In addition, the name has benefitted from a jump in recent trading volume to the tune of 90% beyond its prior sustained average level.
Puration Inc (OTCMKTS:PURA) bills itself as a company that has been a water purification company, involved in the design, development, engineering, production, marketing, and distribution of personal and group systems that filter, purify, clean, extract or otherwise improve the quality of water on a cost effective, affordable basis, with a minimum of environmental impact. Resulting from their own design and engineering, the company’s water purification systems include personal water filter bottles, collapsible water pouches, replacement filters, and travel filters.
While the Company carries a current inventory of personal water filter bottles and collapsible water pouches and that inventory is availed for sale at select retail locations, the Company has in the last year begun to explore and develop new business opportunities focusing on the emerging Cannabis Extractions Sector.
In July 2015, the Company entered into an agreement to acquire certain health & wellness joint ventures from North American Cannabis Holdings, Inc. Puration Inc. sells its legacy products under the Filter 2GO brand. The company was founded in 2011 and is headquartered in Dallas, Texas.
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As noted above, the company is partnering with MLCG to leverage the Spanish Peaks ScrumpDelicacies acquisition to launch a new, specialty tourism sector focused exclusively on cannabis-related travel experiences.
“Consider the vineyard tours in Napa Valley or Tuscany; Picture the distillery tours in Scotland or the brewery tours in Bavaria,” said Kevin Bobryk, CEO of ML Capital Group. “I think now you might have an idea of the magnitude of the opportunity we plan to build into Colorado’s $19 billion travel market with the help of Spanish Peaks and Puration.”
The Puration CEO, Brian Shibley added, “I am very focused on generating opportunity where Puration can sell its gold standard cannabis extract. We’re already working with Spanish Peaks to infuse our cannabis extract into Spanish Peaks’ beverages. Now consider that nearly 25% of Napa Valley wines – almost $1 billion in wine sales – are sold to customers directly at the vineyards. That’s selling wine to tourists. Needless to say, Puration is enthusiastic about participating in a partnership with Spanish Peaks and ML Capital Group.”
Earlier last year, PURA entered into a $1 million collaboration agreement with Colorado based Spanish Peaks ScrumpDelicacies. Last week, MLCG entered into a letter of intent to acquire Spanish Peaks ScrumpDelicacies.PURA and MLCG plan to work together on their combined interests in Spanish Peaks to expand MLCG’s existing Luxury Tour business to include a Global Cannabis Tour Offering. The Cannabis Tours offering will start in Colorado, but additional Cannabis Tour locations, to include destinations outside the United States, are already in the works.
At this time, carrying a capital value in the market of $8.6M, Puration Inc has virtually no cash on the books, which is balanced by about $754K in total current liabilities. The company is pre-revenue at this point. You can bet we will update this one again as new information comes into view. For continuing coverage on shares of $PURA stock, as well as our other hot stock picks, sign up for our free newsletter today and get our next hot stock pick!