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Why Charlotte’s Web Holdings Inc (OTCMKTS:CWBHF) has Started to Get Its Mojo On

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One stock that has started to find its rhythm once again in the CBD space is Charlotte’s Web Holdings Inc (OTCMKTS:CWBHF). Shares of the stock have just popped back above the key 50-day moving average as we kick off the new year, and traders should take note. To further flesh out the story, the company just announced that Eugenio Mendez has joined the Company in the newly formed role of Chief Growth Officer effective January 15, 2019.

According to the release, “Mr. Mendez comes to Charlotte’s Web from the Coca-Cola Company based in Atlanta, GA, where he served as Vice-President, Global Marketing of Water, Enhanced Water and Sports Drinks – one of Coca-Cola’s fastest-growing categories. Mr. Mendez led global strategy and marketing for the division which has annual sales of USD$12 billion. Mr. Mendez has also served in an advisory role to Charlotte’s Web for nearly two years. As the Company’s Chief Growth Officer, he will lead the Company’s business development, marketing, and sales functions.”

Charlotte’s Web Holdings Inc (OTCMKTS:CWBHF) bills itself as a company that develops and distributes hemp-based cannabidiol (CBD) wellness products. Its products include CBD hemp oils, capsules, topicals, and pet products that feature CBD hemp oil extracts.

Charlotte’s Web Holdings, Inc. sells its products online as well as through distributors, and brick and mortar retailers.

The company was formerly known as Stanley Brothers Holdings Inc. and changed its name to Charlotte’s Web Holdings, Inc. in July 2018. The company was incorporated in 2018 and is headquartered in Boulder, Colorado.

According to company materials, “Charlotte’s Web Holdings, Inc. is the market leader in the production and distribution of innovative hemp-based cannabidiol (“CBD”) wellness products. Founded by the Stanley Brothers, the Company’s premium quality products start with proprietary hemp genetics that are responsibly manufactured into whole plant hemp extracts naturally containing a full spectrum of phytocannabinoids, including CBD, terpenes, flavonoids and other beneficial hemp compounds. Industrial hemp products are non-intoxicating. Charlotte’s Web current product categories include tinctures (liquid products), capsules, topical, as well as pet products. Charlotte’s Web hemp-based whole plant extracts are sold through select distributors, brick and mortar retailers, and online through the Company’s website.”

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As noted above, the company just announced that Eugenio Mendez has joined the Company in the newly formed role of Chief Growth Officer effective January 15, 2019.

Recent action has seen 33% during the past month in terms of shareholder gains in the listing. What’s more, the listing has benefitted from a jump in recent trading volume to the tune of 23% above the average volume levels in play in this stock over the longer term. It pays to take note of this fact with a float in play that’s tight — less than 14M shares. As savvy traders are well aware, a mechanically driven price squeeze can result from this type of mix of small float and ramping attention from traders.

“We’re very excited to have Eugenio formally join our Company. Over the past sixteen months, I’ve had the opportunity to work closely with Eugenio and have been deeply impressed with his global vision and experience within the consumer-packaged goods (“CPG”) industry,” said Hess Moallem, President and CEO of Charlotte’s Web. “Eugenio’s appointment illustrates the high caliber executive talent we are attracting to support the Company’s next phase of growth. With the opportunities that exist with national retail partners and anticipated international market expansion, adding top-tier executives with multi-national corporate experience is both timely and opportunistic.”

At this time, carrying a capital value in the market of $1.09B, CWBHF has a significant war chest ($14.2M) of cash on the books, which stands against about $9.7M in total current liabilities. One should also note that debt has been growing over recent quarters. CWBHF is pulling in trailing 12-month revenues of $38.8M. In addition, the company is seeing recent top-line growth, with sequential quarterly revenues growing at 34.2%. This is an exciting story, and we look forward to a follow-up chapter as events transpire. Sign-up for continuing coverage on shares of $CWBHF stock, as well as other hot stock picks, get our free newsletter today and get our next breakout pick!

Disclosure: we hold no position in $CWBHF, either long or short, and we have not been compensated for this article.

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