The Unprecedented Rise of Limited (SOHU)

The Unprecedented Rise of Limited (SOHU)


Many stocks have been testing new highs in 2020, and one of the most notable is Limited (SOHU). Currently, SOHU is trading at $7.91 and the avg recommendation for the stock is Moderate Buy. while the current analyst price target stands at $13.52.

To add more color to this target, the company’s high over the last year is $14.94 and the low is $5.41. Over the last 52 weeks, SOHU is down -47.05% while the S&P 500 is up 1.21%. The catalyst for this interesting swing was the company’s recent earnings report.

A Notable Earnings Report

In the last quarter, SOHU reported a profit of $161.31 million. Limited also saw revenues increase to $436.0 million. In addition, SOHU has free cash flow of $0.0 as of 03-2020 The company’s EBITDA came in at -$24.23 million which compares well with its peers.

SOHU booked profit margins of -6.10%, its Return on Equity (ROE) is -25.70%, and its Return on Assets is -4.20%. All told, it is clear that, SOHU needs to be on your watchlist.

About Limited

If readers are unfamiliar, Limited provides online media, search, and game services on personal computers (PCs) and mobile devices in the People’s Republic of China. The company provides online news and information through a mobile phone application, Sohu News APP; for PCs; and mobile portal, as well as online video content and service through for PCs, as well as Sohu Video APP mobile phone application. It also operates, which provides online real estate information and services; and offers paid subscription services, interactive broadcasting services, and content through various platforms. In addition, the company operates Sogou Search, which makes information accessible for Chinese Internet users; Sogou Input Method, a cloud-based Chinese language input software; Sogou Browser for Web navigation; Sogou Web Directory, a content aggregation and distribution platform; and Sogou Translation to deliver language translation, as well as offers auction-based pay-for-click services for advertisers. Further, it offers Internet value-added services, including the operation of Web and mobile games developed by third parties; online reading services and smart hardware products; online games; and cinema advertising services. Additionally, the company operates Website, a game information portal; and RaidCall, which provides online music and entertainment services. Inc. was founded in 1996 and is headquartered in Beijing, the People’s Republic of China.

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Of course, we must look beyond the financials and question how well those numbers represent the sustainable earnings power of the business. Investors need to know how sustainable this current run. SOHU has a short ratio of 1.16 and outstanding shares of 39.27M.

Company Outlook

SOHU has seen increased volume after this news and investors are putting their support behind the value proposition. Furthermore, 10-day volume stands at 0.69 million and more growth is possible in the weeks ahead. Traders will also note the company’s earnings per share came in at -2.01. Limited SOHU also noted assets of $2.64 billion at the end of the last quarter. Investors should also keep an eye on sector updates as SOHU has historically followed its peers on positive news.

All told, Limited SOHU has strung together solid data and demonstrated underlying fundamentals. At its current valuation, SOHU represents an interesting risk/reward case. Traders should stay tuned to see if this recent report will push the stock to test recent resistance levels. Limited SOHU is now commanding a market cap of 302.08M and a float of 29.06M. SOHU is increasing its credibility in this sector and that could lead to more upside down the line. Sign-up for continuing coverage on shares of SOHU stock, as well as other hot stock picks, get our free newsletter today and get our next breakout pick!

Disclosure: we hold no position in SOHU, either long or short, and we have not been compensated for this article.