While we have only seen strong volume and liquidity in spots over the past two weeks, there’s no mistaking the rise in value of Tongji Healthcare Group Inc (OTCMKTS:TONJ) since the company made its landmark announcement last week that it was pivoting – via share exchange agreement – into the social media marketing space through its acquisition of West of Hudson Group Inc, the sole owner of a major social media influencer presence known as “The Clubhouse”, a network of content creation mansions in Southern California housing a collection of some of the most widely followed and talented social media influencers on the planet.
According to company materials, the Clubhouse provides residence to influencers who, in aggregate, boast a total base of over 70 million followers. Think: Kardashians and Jenners. These numbers aren’t that far off that type of playing field already. It took Kylie Jenner just a short time to leverage her own social media following to turn a make-up kit into a $1.2 billion brand. Hence the excitement potentially starting to brew in this under-the-radar name.
Tongji Healthcare Group Inc (OTCMKTS:TONJ), as noted above, is now West of Hudson Group Inc, the sole owner of a major social media influencer presence known as “The Clubhouse”.
WOHG is currently owned by Amir Ben-Yohanan, Chief Executive Officer; Christian Young, President and Secretary; and Simon Yu, Chief Operations Officer. Closing of the acquisition is subject to customary conditions, including the pending completion of the target’s financial audit process, which is currently expected to close in September 2020.
“The Clubhouse provides a picturesque living environment, complete with in-house photographers and videographers, so we can maximize the depth, breadth and scale our influencers can build across popular social media platforms while having fun and just being themselves,” commented Mr. Ben-Yohanan. “Cultivating a large and committed following and then pursuing the popularization of in-house brands has demonstrated stunning recent success as a model. We would point to Kylie Jenner’s Kylie Cosmetics, which was valued at nearly $1.2 billion when it sold a controlling stake to Coty, Inc. last November. That value was built by first cultivating a broad influencer following. When this acquisition closes, we will have that value to harness.”
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As noted above, TONJ just announced the signing of a Share Exchange Agreement to acquire West of Hudson Group Inc, the sole and complete owner of “The Clubhouse,” a collection of content creation houses located in the scenic mansions of Southern California that houses some of the most prominent and widely followed social media influencers, together carrying an estimated base in excess of 70 million followers across all the Clubhouse influencers.
Traders will note 390% piled on for shareholders of the stock during the trailing month. Furthermore, the stock has witnessed a pop in interest, as transaction volume levels have recently pushed 110% over the long run average.
Mr. Ben-Yohanan added, “We have immediate plans to expand The Clubhouse to additional locations, develop new influencers and create new intellectual property and in-house consumer brands. We look forward to discussing more related details with our shareholders soon.”
Earning a current market cap value of $112M, TONJ is in the midst of a reverse merger transition to the West of Hudson Group and its Clubhouse social media branding and marketing firm, so we don’t know the comprehensive financials. You can bet we will update this one again as new information comes into view. Sign-up for continuing coverage on shares of $TONJ stock, as well as other hot stock picks, get our free newsletter today and get our next breakout pick!
Disclosure: we hold no position in $TONJ, either long or short, and we have not been compensated for this article.